Le case @cocacolafr et Facebook raconté ici :...
Le case @cocacolafr et Facebook raconté ici : https://t.co/QCu2gxv3jC
February 07, 2014
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Coca-Cola | Facebook for Business
As a fast-moving and innovative company, Coca-Cola, working closely with its media agency, Starcom Mediavest, developed a novel publishing strategy that set itself apart in the full use of Facebook ad products over the course of two months (Q1 2013). Coca-Cola started by using Page post ads to promote a video produced by Ridley Scott.