RT @rezagm: GoPro's IPO isn't about selling...
RT @rezagm: GoPro's IPO isn't about selling cameras, it's about creating a media empire http://t.co/q9jCxmWo50
February 16, 2014
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GoPro's IPO isn't about selling cameras, it's about creating a media empire
It was 2001, more than a decade before GoPro would announce its intentions to go public, and its CEO Nick Woodman was facing a very expensive failure. In just two years, he'd lost nearly $4 million of investors' money, building a social gaming startup that never took off.